How to Be a Graphic Designer, Without Losing Your Soul

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How to Be a Graphic Designer, Without Losing Your Soul

How to Be a Graphic Designer, Without Losing Your Soul

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It would be more accurately titled The Practical Aspects of Being a Designer That No One In Art School Bothered To Teach You.

Adrian Shaughnessy's 'How to be a Graphic Designer Without Losing Your Soul' reminded me what a wonderfully exciting and interesting profession it is. I think the not losing your soul is about pushing towards where you want to see graphic design headed, and not just designing solely for the sake of a paycheck. I admit, I was a bit worried about the "without losing your soul" in the title of the book before starting, but Adrian Shaughnessy turned out not to be nearly as romantic as I expected; he even argues that self-initiated projects ("personal projects") usually are not a good way to promote oneself and get new clients – something that doesn't resonate well with the title, and something I don't agree with even though I don't believe in souls. The book goes way beyond graphic technique and the latest notions of 'cool' - to discuss things like retaining and promoting integrity in the design business, grappling with design BS (client BS as well as how much it might be necessary for you to dish out), some real-life insights into hiring and firing practice of graphic designers (and clients!Can't say much more about it due to the fact that I haven't read it, however, listening to graphic designers perspective it is a good deal! The 103 third parties who use cookies on this service do so for their purposes of displaying and measuring personalized ads, generating audience insights, and developing and improving products. I think this is definitely a must read for anyone who is starting a graphic design business but also anyone who wants to work with clients at all.

It has a lot of information relating to portfolios, presenting yourself, interviews, landing your first job. And - quite inspiring this - he gives us the green light to rely on our INTUITIONS, without apology. How to Be a Graphic Designer offers clear, concise guidance along with focused, no-nonsense strategies for setting up, running, and promoting a studio; finding work; and collaborating with clients. There is a lot of practical information, but it also gets into the thinking and philosophy that is the foundation for a successful design career.You can change your choices at any time by visiting Cookie preferences, as described in the Cookie notice. This book offers clear, concise guidance along with focused, no-nonsense strategies for setting up, running, and promoting a studio; finding work; and collaborating with clients for young professionals. hiemloch sehr gut, sollte man direkt nach oder noch während dem studium lesen, lehrt viel über das arbeiten als designer (auch wenn der titel esoterischer klingt als der inhalt hergibt, demn wie man jetzt seine seele nicht verliert, hab ich jetzt auch nicht unbeding gelernt. Whether this has anything to do with me having/not having a soul I’m not sure yet but good read nonetheless.



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